Look Mum No Computer to Represent UK at Eurovision 2026 in Vienna
In Brief
YouTuber and electronic artist Sam Battle will represent the UK at Eurovision 2026.
Key Facts
- Look Mum No Computer is the stage name of Sam Battle, an electronic artist and YouTuber
- Sam Battle will represent the UK at the Eurovision Song Contest 2026 in Vienna
- He launched his YouTube channel in 2016 and has over 1.4 million subscribers
- His channel has amassed more than 85 million views across various social accounts
- Sam Battle described representing the UK at Eurovision as 'completely bonkers'
What Happened
The BBC announced that Sam Battle, known as Look Mum No Computer, will represent the UK at the Eurovision Song Contest 2026 in Vienna. Battle is an electronic artist and YouTuber who has built a significant online following through his experimental music and unusual instrument creations. He expressed surprise and excitement about his selection.
Why It Matters
This marks a notable choice for the UK Eurovision entry, selecting a digital content creator and experimental musician with a strong online presence. It reflects the evolving nature of music promotion and artist discovery, highlighting the influence of platforms like YouTube in reaching audiences. The selection may also engage younger and digital-native viewers.
Sources
- BBC News — Electronic artist Look Mum No Computer to represent UK at Eurovision(1h ago)
- The Guardian — YouTuber Look Mum No Computer chosen as UK entry for Eurovision 2026(just now)
