Beatles to Open Museum and Visitor Attraction at 3 Savile Row, London

1-Minute Brief

The new Beatles museum will give fans access to the historic site of the band's final public performance.

Key Facts

• The Beatles will recreate their recording studio and display previously unseen memorabilia at the new museum.
• Plans include opening access to the rooftop at 3 Savile Row, where the band played their final gig in 1969.
• The building at 3 Savile Row was the former home of the Beatles’ record label, Apple Corps.
• The new fan experience is scheduled to open in London in 2027.
• Paul McCartney has publicly supported the plans for the new visitor attraction.

What Happened

The Beatles and Apple Corps have announced plans to open a museum and visitor attraction at 3 Savile Row, London, the site of their last public performance.

Why It Matters

The project will offer fans a unique opportunity to visit a landmark of music history and see memorabilia and spaces previously inaccessible to the public.

What's Next

The museum and fan experience are expected to open in 2027, with further details on exhibits and ticketing to be announced.